FREE Digital Marketing Resources for Small Businesses

Looking for actional marketing tips for your small business? Browse our free guides, templates, and how-tos for SEO, PPC, social media and more.

Infographic titled "Small Biz Marketing Tips" from JME Media. It lists four tips: 1. Know your audience, 2. Create valuable content, 3. Use multiple channels, and 4. Measure and adjust. Features a background of a person working at a desk. Website URL: www.jme-media.com.
Infographic titled "4 Key Elements of Marketing" by JME Media. It lists Market Research, Branding, Content Marketing, and Digital Marketing with brief descriptions for each element, highlighting strategies like consumer analysis, brand identity, content distribution, and online channels.
Infographic titled "5 Steps to Boost Your Business" by JME Media. Step 1: Optimize Online Presence, suggesting SEO enhancement and social media activity. Step 2: Use Social Media Marketing, recommending targeted ads. Step 3: Invest in Content Marketing, creating valuable content. Step 4: Utilize Email Campaigns, developing personalized strategies. Step 5: Analyze and Adapt, reviewing marketing data. Includes website www.jme-media.com.

Free PPC Checklist for Service-based Small Businesses

Running paid ads without a strategy can feel like throwing money into the void. Whether you’re just getting started with Google Ads or managing a small monthly budget, this free PPC checklist walks you through the key steps to launch smarter campaigns and maximize ROI.

From keyword targeting and budget setup to writing compelling ad copy and optimizing your landing pages, this guide is built for small, service-based businesses in any industry—whether you’re a home service pro, consultant, or local educator.

What’s Inside:

  • Campaign structure basics

  • Local keyword selection tips

  • Ad extensions to boost visibility

  • Budget & bid strategy guidelines

  • Landing page must-haves

  • Tracking and analytics essentials

Free PPC checklist for small business owners

Need help running campaigns? Learn more about our PPC services.

  • Person holding a smartphone with social media icons floating above, including a heart, chat bubble, and user symbols.

    54% of social browsers use social media to research products, making it a vital platform for engaging potential customers.

  • Close-up of a person using a smartphone at night with bokeh lights in the background.

    61% of users are unlikely to return to a mobile site they had trouble accessing, and 40% visit a competitor’s site instead.

  • Person using a laptop with a search bar overlay; hand on a mouse.

    68% of online experiences begin with a search engine, highlighting the importance of search engine optimization.

  • Woman in pottery studio using tablet, wearing apron, surrounded by shelves with ceramic bowls and plants.

    46% of all Google searches are seeking local information, making local SEO crucial for small businesses.

  • Person using smartphone with five yellow stars above, indicating a 5-star rating.

    93% of consumers say online reviews impact their purchasing decisions.

In today’s digital age, having a strong online presence is no longer a luxury - it’s a necessity. But where do you even begin? Don’t worry, we’ve got you covered.